Our team worked with Lenovo to create an informative, engaging walkthrough video of their ThinkSmart Manager platform. The process even included visiting their HQ in North Carolina for some group brainstorming sessions! The result is a drool-worthy video that breaks down the platform’s benefits to their most basic elements. We used colorful 2D and 3D animated shapes and elements to express the freedom, speed and flexibility the platform grants its users. Note to self—do more 3D videos!

Client: Lenovo
Creative Lead: Kelsie Ozamiz
Art Director: Carolyne O'Ryan
Writer: Jarrett Hothan
Producer: Katie Williamson
Design and Animation: Phong Luong
Original Music and Sound Design: Facundo Capece
Voiceover: Elysia Rotaru

The video won a 2020 Silver Telly Award in the animation craft category of “Online Commercials – Fully Animated Piece.”